SmartCity Workshop


To drive a healthy comeback of the City Center, Prague needs to use the data it collects about the movement of people strategically. This groundbreaking event will feature presentations and discussions by foreign and local experts along with open dialogue between City officials and the private sector.

When & where

Wednesday, June 8th 2022

17:00-19:00 Workshop
19:00 – Cocktail

Sál architektů in Old Town Hall building
Staroměstské nám. 1/3 ( Old Town Square 1/3)

Workshop program

Welcome address & Statement of Goals

Robert McLean (

Retail market situation overview – City centre versus Shopping centre
Jan Kotrbáček (Cushman & Wakefield, SNMP)

Theory & Practice: The Role of Data in Prague Planning & Management
Petr Hlaváček (City of Prague)

Building Prague’s Digital Model
Jiri Čtyroký (IPR)

City of Munich Use Cases
DR Martin Klamt (City of Munich)

Shopping centre as a small city
Noah Maayan (Avestus)

Data collection inspired by commercial projects
Kateřina Sochorová (MC2)

Case Study: The Novodvorska Plaza application
Iain Fanthorpe (Bluehouse Capital)

A Vision for Prague’s Data Future
Tomáš Ctibor (4ct)

Strategic partnerships and alliances
Michal Žalac (zalac.)


The event will be in Czech & English with simultaneous translation.

Register Now

Register for the event now at